This Month in
AMERICAN THEATRE

TCG Books
Notable Titles
NEW & NOTABLE

Applications Live for Audience (R)Evolution: Travel Grants program

TCG has launched the grant application process for the Audience (R)Evolution: Travel Grants. This program provide teams of TCG Member Theatres staff and community stakeholders with grants of up to $7,500 for learning opportunities that will advance their organization’s thinking in the areas of audience engagement and community development. Learn more and apply here.

Wallace Foundation Releases Taking Out the Guesswork

The Wallace Foundation has released a new, free guide designed to help arts organizations use market research to identify ways to build meaningful connections with different audiences. Taking Out the Guesswork: Using Research to Build Arts Audiences draws on evidence gathered from 10 U.S. arts organizations to provide valuable insight and detailed guidelines on how to learn more about current and potential audiences, create effective promotional materials, and more effectively track and assess the results of new audience-building initiatives. Learn more here.

Registration Live for 2015 TCG Fall Forum on Governance: Strategy Forward

In a time of increasing complexity, should theatres be strategic planning or scenario planning—or throw out the plans altogether and develop organizational flexibility? From November 6-8 in New York City, an intimate group of trustees and theatre leaders will explore strategic thinking at the 2015 Fall Forum on Governance: Strategy Forward. Attendees will engage with thought leaders on emerging trends and strategic thinking, hear case studies from organizations that have successfully cultivated agile board and staff leadership, and apply these learnings to critical field issues like board-led fundraising. Join us in New York City for Strategy Forward this November!

Global Connections Application Deadline

Global Connections encourages cultural exchange throughout the world by supporting the unrestricted travel and projects of theatre professionals through ON the ROAD and IN the LAB grants. Learn more and apply before the September 16 deadline here.

TCG Books: Staff Picks

Each month, a TCG staff member will select a TCG Books title that holds a special meaning — whether it’s a show the staffer performed in, a dog-eared acting resource, a writer that continually inspires or simply a favorite play – and we will offer a special discount on that title for the month. For September, Erin Salvi, TCG's Publications Associate, has selected The Realistic Jonses, by Will Eno, and here’s why.

Blue Star Theatres Reaches 125 Participating Theatres in 35 States

Blue Star Theatres is a collaboration between TCG and Blue Star Families, with leadership support from MetLife Foundation. The first launch of the program was September 28, 2012, and now 125 theatres are participating. This initiative is intended to recognize the contributions of service families and build stronger connections between the theatres, military families and their communities. Member Theatres interested in participating may learn more here.