Free Night of Theater 2009

Free Night of Theater celebrated its 5th anniversary in over 120 cities from coast to coast on Thursday, October 15. This year 714 theatres offered over 65,000 tickets to more than 2,000 performances. TCG continued to work closely with APASO organizations along with city and state arts councils to produce Free Night.

Over the past five years the Free Night of Theater program has, under the leadership of Phillip Matthews, introduced almost 200,000 new theatergoers to the thrill of live performance.

Free Night of Theater 2009 Audience Demographics:

• Age: 59% 18 to 44 years old
• Gender: 31 % Male/ 69% Female
• Education: 42% College Graduate/ 27% Graduate or Professional Degree
• Ethnicity: 65% White, not Hispanic/ 35% People of Color
• Income: 55% less than $75,000

Free Night 2009 participants included Ashland, Atlanta, Austin, Baltimore, Bangor, Charleston, Chicago (metro-area), Cincinnati, Cleveland, the state of Connecticut, Dallas, Eugene, Houston, Indianapolis, Kansas City, Lexington, Los Angeles, the state of New Jersey, Northwest Indiana, Orange County, Portland (metro-area), Salt Lake City, San Diego, San Francisco (Bay Area and Sacramento), Seattle/Greater Puget Sound, South Florida, St. Louis, Twin Cities, Washington, DC, White River Junction, and the state of Wisconsin.

Free Night of Theater Ovation TV Spot from Theatre Communications Group on Vimeo.

Ovation TV is the only television channel dedicated to the arts and contemporary culture. From the mainstream to the avant garde, Ovation TV offers viewers a daily mashup of programming about artists and the art they create, including visual art, music, architecture, film, photography, performance art, dance, theater, design and more.