TCG Bulletin

April 2007, Volume 30, Issue 4

Also online this month:

FIELD LETTER

In her first Field Letter, TCG's new executive director Teresa Eyring recaps her first day at the office and shares plans for her first month on the job and beyond. She also introduces a new Field Letter feature—the Question of the Month. "In addition to keeping you up to date on what's happening at TCG and in the field, I would like to use the Field Letter as an opportunity to hear from you on specific topic areas that affect you in your work. Each month, I will pose a question and request that you consider it individually, in a staff or board meeting or with your students. If you have a moment and can write back to me briefly with your thoughts, I will compile a summary to share with everyone in subsequent field letters."

• Click here to view the April 2007 Field Letter.

TCG NEWS

2007 National Conference: Artistry in a New Century

The early bird registration deadline for the 2007 TCG National Conference is sneaking up! Register by April 2 for a special reduced rate! Already registered? Don't forget to make your travel and lodging arrangements!

This year's conference features new programming, including artist workshops. This is your chance to work in an intimate setting with innovative and exciting playwrights and directors. Discover a new approach to audience feedback sessions with playwright Laurie Brooks. Investigate civic engagement through theatre with director Michael Rohd. Delve into the physical vocabulary of Viewpoints with director and author Tina Landau. Sound good? There's so much more, so register today!

Action: The early bird registration deadline is April 2. Visit the Events section of the website for more information, including details on hotel accommodations. Click here to register online now.

TCG National Conference/ Pre-Conference Focuses on Education Assessment Models

Theatre educators, register now for the TCG Pre-Conference, Building a National TEAM: Theatre Education Assessment Models! TCG, in consortium with ASSITEJ/USA, has been working on an education initiative to arm education directors with national models and frameworks on assessment. Assessment tools are essential to improving programming, and the results provide important information about the positive impact of theatre arts education on students.

The purpose of this pre-conference is to train education directors in adapting national models for use in their own education programs and to align their evaluation and assessment of work with federal and state standards. Participants will learn how to use the model templates to assess the growth of their students and to collect information critical to school districts, parents, theatre leadership and funders.

TEAM consultant Robert Southworth will lead the pre-conference training. Robert is an expert in the field of arts-in-education and assessment, and has worked nationally as a professional developer of teachers and principals using performance assessment, instructional leadership and educational research strategies.

Action: The Pre-Conference day is Wednesday, June 6, from 8:30am to 5:00pm and will be held at Penumbra Theatre in St. Paul, MN. Visit the Events section of the website for more information or to register for both the Pre-Conference and the TCG National Conference. Discounts apply for those registering for both events.

Save the Date! Expanding the Theatre Manager's Repertoire: August 5–7

For the tenth consecutive year, TCG and Target Corporation are pleased to offer Expanding the Theatre Manager's Repertoire, our popular and invaluable human resources training program. The program will be held August 5–7 in San Francisco, California. Building on Target's own human resources training methods, which exemplify the best practices in the corporate sector, this training is specifically tailored for theatre managers.

Past attendees will notice that the program has now expanded to encompass a three-day period, in response to participant feedback. The program will now begin on Sunday in the late afternoon and will end on Tuesday afternoon, which will provide a more relaxed pace to the training and allow participants to catch earlier flights home after the final session.

Action: Visit the Events section of the website for more information. Invitations will be sent via email to TCG Member Theatres later this month, and registration forms will be available online soon.

Free Night of Theater to return on October 18!

Free Night of Theater 2007 will continue its national expansion plans through a process of targeted program growth. TCG has confirmed the participation of the major theatre centers of Chicago and Minneapolis, and will also selectively introduce Free Night into regions of the country currently not represented in the program. Free Night expansion plans will be focused in, but not limited to, the southeast, southwest, midwest and mountain states.

TCG continues to work closely with APASO organizations to produce Free Night locally and will also introduce regional, state and city arts councils as management partners in 2007. We plan to present Free Night in up to 30 communities (increased from 16 in 2006), with the goal to expand individual theatre participation to over 750 theatres, that will in turn offer as many as 100,000 free tickets nationally.

Action: Visit the Events section of the website for the latest updates on Free Night of Theater 2007 program guidelines and participation criteria.

TCG Theatre Membership Renewals

TCG theatre membership renewal materials were mailed out to all member theatres in mid-March. We hope that you will once again choose to join the national theatre field in a spectrum of programs and conferences designed to further our collective artistic and management skills, advance internal field communication and position the field more effectively in our local and national communities.

Please join us again as we tackle the issues affecting the theatre field this year. As a TCG member, you belong to an increasingly vibrant community of more than 425 theatres and make a stand for artistry, effectiveness and advocacy. We look forward to counting you as part of the TCG family in the coming year.

Action: The early bird renewal deadline is May 1. Contact Jen Cleary for more information or to obtain duplicate copies of renewal materials.

American Theatre Affiliated Writers Program

American Theatre's Affiliated Writers Program for early-career arts writers, supported by the Jerome Foundation, stimulates high quality cultural reporting, feature writing and theatre criticism that breaks past its own boundaries. Winners receive $3,000 to write three to four feature articles for American Theatre over the course of a year. Travel expenses for agreed upon projects are also covered. This program is only open to New York City and Minnesota residents.

Action: The application deadline is April 30. Visit the Grants section of the website for more information or to download the application.

TCG/ITI Travel Grants: Grant Amount Increased to $3,000!

TCG/ITI Travel Grants, funded by the Trust for Mutual Understanding, are designed to foster cultural exchange and artistic partnerships between theatre professionals in the United States and their counterparts in Russia and Eastern and Central Europe. These grants support travel in either direction between theatre artists, administrators and educators. Recipients may be either a U.S. not-for-profit theatre applying on behalf of a theatre professional(s) or an individual theatre professional(s) who is a U.S. citizen or permanent resident of the U.S. Starting with this round (Spring 2007), the award amount has increased to $3,000.

Action: The postmark deadline for Spring 2007 TCG/ITI Travel Grants is April 30. Visit the Grants section of the website for more information or to download the application.

Wanted: Electronic Human Resources Documents for TCG's Topical Files

As a service for member theatres, TCG maintains electronic resource files for inquiries about performance reviews, job descriptions, organizational structure, trustee evaluation, software packages and more. Some of our most useful and most requested files contain employee handbooks, reviews, job descriptions and contracts that are submitted by member theatres to be used as a resource by other member theatres.

All member theatres are encouraged to send us any electronic human resources-related documents they utilize for inclusion in these files. We can remove any language that identifies your theatre, if you wish to contribute anonymously. In particular, we are looking to expand our collection of employment contracts for full-time and management-level staff, but we gladly welcome any and all submissions. Also, if you have worked with a consultant that you particularly would recommend, please forward their information as well.

Action: If you have any documents that you would like to contribute to our files, please email them as an attachment (Microsoft Word preferred) to Jason Schroeder.

Update Your Staff Contacts with TCG

TCG sends email notification of the TCG Bulletin and Field Letter directly to general managers, education directors, business managers, marketing directors, PR directors, literary managers, dramaturgs, development directors and associate artistic directors at TCG member theatres. We do this in order to keep staff informed of the activities and developments of the not-for-profit theatre field, to deepen staff knowledge of TCG and to increase participation in our programs. Many of these senior staff already participate in TCG programs and have sent TCG their email addresses. However, we are far from a complete list. We strongly encourage you to send us email contacts for all senior staff at your theatre, and to inform us of any staff changes when they occur.

Action: To receive notification of the TCG Bulletin and Field Letter by email or to inform TCG of staff changes at your theatre, contact Kelly Haydon.

TCG Requests Production Posters

TCG is requesting posters from your theatre's current season. We prominently display members' posters in our office, which not only creates a lively and attractive work environment but also helps us showcase the full diversity of our membership to the artists, funders, government leaders, theatre administrators and board members who visit TCG. We also remind you to send posters to your federal, state and local legislators. They often like to display their constituents' posters in their offices.

Action: Mail posters to Demosthenes Chrysan, TCG, 520 Eighth Avenue, 24th Floor, New York, NY 10018-4156, as well as your legislators.

TCG Trustee Leadership Network

All trustees of TCG member theatres are eligible to join the TCG Trustee Leadership Network. For $75 annually, the network affords trustees the following benefits: American Theatre magazine; annual TCG Theatre Directory; and notification of management publications including the TCG Bulletin, Field Letter and Centerpiece. Please encourage your board members to join.

Action: Visit the Membership section of the website to download a registration form or for more information.

TCG and League of American Theatres and Producers Collaborate on Quarterly Information Alerts to Commercial Producers

As part of ACT II's ongoing dialogue between not-for-profit theatres and commercial producers, TCG and the League of American Theatres and Producers have instituted quarterly alerts to commercial producers about upcoming workshops, staged readings and new productions of plays and musicals of particular interest.

If your theatre is developing a new work or production that you feel has commercial potential, it will be suitable for the alert. You will need to provide the following information: name of new work; author(s); theatre; a one-line description; dates and location of workshop, reading or production; and contact name, phone and email at the theatre. Entries will be distributed quarterly to League members.

Action: Submissions for the June 1 issue are due by May 15. To participate, email your details to Ben Pesner, League of American Theatres and Producers.

TCG Seeks Interns

TCG's Internship Program is looking for highly motivated individuals with good organizational, communication and computer skills. Learn about contemporary American theatre through contact with the artists and professionals who work in our over 425 member theatres, as well as constant interaction with the TCG staff and its unique resources. Internships are offered year-round in the following areas: Artistic Programs, Fundraising, Communications, Management Programs, Advocacy/Education Programs, American Theatre magazine/Publications, National Conference, Graphic Design, Business Administration and Website. Spring, Summer and Fall internships are available.

Action: For more detailed information, please visit the About TCG section of the website. To apply, email your résumé and a cover letter indicating primary area of interest to Jen Cleary.

Club Quarters: A Benefit for TCG Member Theatres, Affiliates and Individual Members

Club Quarters are private, full service hotels exclusively for member organizations; they offer unique, user-friendly services designed for both business and leisure. Club Quarters have rooms of various sizes for long or short stays and each location has a restaurant and bar, club room, fitness facility and meeting space accommodating up to 250 people.

TCG is a member of Club Quarters, and TCG member theatres, affiliates and individual members can pay low rates for quality hotel rooms in eleven prime urban locations, such as New York, Philadelphia, Boston, Washington DC, Chicago, San Francisco, Houston and London.

Action: Visit the Club Quarters website or call Club Quarters Member Services at 212-575-0006 to make reservations or for more information. Your password is TCG.

ADVOCACY NEWS FROM THE AMERICAN ARTS ALLIANCE AND TCG

Filing Addresses for Visa Petitions to Change on April 2!

The locations for filing visa petitions with U.S. Citizenship and Immigration Services (USCIS) will soon change. Petitions filed on or after April 2 should be mailed to either the California Service Center or Vermont Service Center, depending on the location of the petitioner. Currently, all I-129 and I-539 visa petitions are mailed directly to the California Service Center for processing. There will be a short grace period during which petitions filed to the wrong USCIS location will be forwarded to the appropriate service center. However, after April 17, petitions filed to the incorrect address will be rejected and returned to the petitioner.

Petitioners located in the following states should apply to the California Service Center:
Alaska, Arizona, California, Colorado, Guam, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Montana, Nebraska, Nevada, North Dakota, Ohio, Oregon, South Dakota, Utah, Washington, Wisconsin, Wyoming

Petitioners located in the following states should apply to the Vermont Service Center:
Alabama, Arkansas, Connecticut, Delaware, District of Columbia, Florida, Georgia, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Mississippi, New Hampshire, New Jersey, New Mexico, New York, North Carolina, Oklahoma, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, Tennessee, Texas, Vermont, Virginia, U.S. Virgin Islands, West Virginia

Action: Visit the Artists from Abroad website for more information and detailed filing instructions, or download Artists from Abroad's "USCIS Service Center Tips and Contact Information" PDF.

President Bush Nominates DC Arts Patron Stephen Porter to National Council on the Arts

President Bush has nominated Stephen Porter, Senior Counsel at Arnold and Porter LLP and a former Chair of the Washington Performing Arts Society, to serve on the National Council on the Arts, the advisory body of the NEA. Porter's nomination will be sent to the Senate for confirmation.

Action: Visit the NEA website to read a press release on the nomination.

Arts Advocacy Day Recap

Robert MacNeil delivered the 20th Annual Nancy Hanks Lecture, which kicked off Arts Advocacy Day events in Washington, DC, on March 12. Arts advocacy training workshops were the focus of the events on March 12, and there were legislative issue briefings on NEA appropriations, arts education funding, charitable tax incentives, improving the visa process for international artists and funding for cultural exchange.

March 13 was the day for Hill visits. Joining TCG staff in Washington, DC, were Ben Moore, managing director of Seattle Repertory Theatre, and Rachel Kraft, executive director of Lookingglass Theatre in Chicago, both of whom also serve on the TCG board of directors. Lisa Naparstek Green, chairman of Lookingglass' board and a member of TCG's National Council for the American Theatre, also joined the delegation and Margaret McKowen, managing director, and Lissa Cobetto, business manager of the Contemporary American Theater Festival in Shepherdstown, WV, rounded out our advocacy team. The TCG delegation met with Congresswoman Shelley Moore Capito (R-WV), Congressman Jim McDermott (D-WA), Congressman Danny Davis (D-IL) and Congressman Norm Dicks (D-WA), as well as arts staffers in the offices of Congresswoman Janice Schakowsky (D-IL), Senator Patty Murray (D-WA), Senator Richard Durbin (D-IL) and Senator Robert Byrd (D-WV).

Members of Congress were urged to support an increase in the NEA's appropriation and arts education funding within the U.S. Department of Education. Congress was also asked to support legislation that will reduce the total processing times for O and P visa petitions filed by not-for-profit arts organizations to a maximum of 45 days, to increase funding for cultural exchange through the State Department and to reject the proposed funding cuts to the Corporation for Public Broadcasting in the FY 08 appropriations bill. Finally, Members of Congress were urged to support increased tax incentives for charitable giving—such as extending the IRA Rollover provision.

Action: If you plan to be in Washington, DC, and would like assistance in setting up an appointment to meet with your Senator or member of Congress, please contact Laurie Baskin, director of government & education programs. District meetings are equally effective.

ARTISTIC OPPORTUNITIES IN THE UNITED STATES

Arts Presenters Ensemble Theatre Travel Grants

The Association of Performing Arts Presenters' Ensemble Theatre Initiative was designed to fund collaborative projects between ensemble theatres, resident theatres and presenters to build the knowledge and capacity of the work of ensemble theatres and expand the reach of their work to audiences nationwide. The only program of its kind, the Initiative supports some of the most innovative projects through project grants, the Under the Radar festival and travel subsidies.

Travel Subsidy grants of up to $2,000 are available to theatre artistic directors, producers, presenters, managers and artists to see work by ensemble theatres that have initiated a dialogue with them about a long-term partnership or project. In addition, artistic, production, education, publicity or marketing staff at ensemble theatre companies are eligible for funds to visit a potential host theatre or arts presenter in order to effectively prepare for an engagement at least 6–12 months in advance. Funds are also available to artistic directors of regional theatres for travel to attend the Under the Radar Festival and Symposium scheduled for Arts Presenters' Annual Conference in New York in January 2008.

Action: All applications must be submitted online by April 16 at 5 pm EST. Visit the Arts Presenters website for more information, including application requirements and guidelines, or to submit an application online.

Call for Entries: The Helford Prize for Playwriting

The winner of the Helford Prize in Playwriting will receive $10,000 and a potential production by Jacksonville University (Jacksonville, FL). Eligible plays must be original full-length works written in English, should have a cast size between 5 and 10 and must not have been previously published or performed. While there are no restrictions regarding theme or genre, children's plays are discouraged.

Action: The submission deadline is May 15. Visit the Jacksonville University website for more information, including complete submission guidelines and application materials.

ARTS EDUCATION

TCG National Conference/ Pre-Conference Focuses on Education Assessment Models

Theatre educators, register now for the TCG Pre-Conference, Building a National TEAM: Theatre Education Assessment Models!

Action: Complete details on the education-focused Pre-Conference can be found in the TCG News section of this month's TCG Bulletin.

Request for Research

Americans for the Arts is collecting any and all research about arts education conducted by state and local arts agencies. Research can encompass arts education in any setting with all types of participants. Quantitative, qualitative and mixed methodology studies are all needed. If your organization has any research or evaluation studies on arts education in your service area, Americans for the Arts would like to catalogue and publicize it. Americans for the Arts is particularly interested in program evaluation reports and studies.

The research will be used in three capacities:

Americans for the Arts would like to leverage your work to improve the federal authorizing environment for arts education. We would also like to secure a place for your work—into the future through the NAPD catalogue and in your current efforts with capacity building information.

Action: The submission deadline is April 11. To submit research or request more information, please send an email to artseducation@artsusa.org. Hard copies of research can be mailed to: Arts Education Research, Americans for the Arts, 1000 Vermont Ave NW, 6th Floor; Washington, DC 20005. Visit the Americans for the Arts website for more information on arts education and No Child Left Behind, or to access the National Arts Policy Database.

Statement by Education Secretary Margaret Spellings on Arts Advocacy Day

U.S. Secretary of Education Margaret Spellings made the following statement on the celebration of 2007 Arts Advocacy Day:

"I am pleased to join the many artists, administrators, arts educators, parents and others in celebrating 2007 Arts Advocacy Day. The No Child Left Behind Act recognizes the important role that arts have in our schools for a well-rounded education. The arts are a unique tool to stimulate and enrich learning. Not only do the arts encourage our children's imagination and creativity, but they can also teach lessons of history, math and other subjects in a more memorable and profound way. The arts also, as President George W. Bush has said, "…allow us to explore new worlds and to view life from another perspective," a critically important skill for today's global economy. Our education system is improving because of the concerns and involvement of so many who advocate for the arts. Leaders in states and local communities can and should ensure that the arts remain part of every student's education."

Action: Visit the U.S. Department of Education website to view a press release on this statement.

CONFERENCES & SEMINARS

Kennedy Center Board Member Seminars in Boston and Washington, DC

On April 19–20 in Boston, and from May 31–June 2 in Washington, DC, the senior staff of the Kennedy Center in Washington, DC, will lead teams of current and potential board members and senior staff from arts organizations in discussions promoting more effective and efficient board leadership. During this seminar, participants will learn how to delve into not-for-profit financial statements, how to select creative, resourceful and forward-thinking individuals to lead their organizations, how to evaluate and implement fundraising campaigns and the importance of and techniques for building institutional identity. Tickets for the seminars cost $150 each, but a $25 discount applies to the Washington seminar if tickets are purchased before April 6.

Action: Visit the ArtsManager.org website for more information on both seminars, including registration.

Americans for the Arts National Conference in June

Risk and Reward: Balancing Acts in Arts and Community will be the theme for the 2007 Americans for the Arts National Conference, taking place on August 1–3 in Las Vegas, Nevada. This year's conference will introduce seven new program tracks that ensure both close connection with participant's colleagues and expanded opportunity for crossover among important areas of the larger arts field. Convention highlights include the national release of Arts & Economic Prosperity III, the culminating session of the MetLife Foundation National Arts Forum Series, the introduction of new recognition awards at our Annual Report and Awards Ceremony, guest artist Jenny Holzer and the Public Art Year in Review, as well as inspiring speakers and ARTventure tours.

Action: Register by April 16 to receive the advance registration discount. Visit the Americans for the Arts website for more information or to register online.

DEVELOPMENT

NEA Funding Initiative: The Big Read

The Big Read is an initiative of the NEA in partnership with the Institute of Museum and Library Services and in cooperation with Arts Midwest. The purpose of The Big Read is to encourage literary reading. Big Read grants, ranging from $5,000–$20,000, are available to revitalize the role of literature in American popular culture. Organizations selected to participate in The Big Read will receive a grant, financial support to attend a national orientation meeting, educational and promotional materials for broad distribution, an Organizer's Guide for developing and managing Big Read activities and inclusion of your organization and activities on The Big Read web site. Approximately 120 organizations of varying sizes across the country will be selected in this cycle.

Action: The proposal deadline is April 12. Visit the Big Read website to download the Request for Proposals. If you have questions, call Arts Midwest at (612) 341-0755 or send an email TheBigRead@artsmidwest.org.

Several Large Grants to California Theatre Companies

Several TCG member theatres in California received large grants recently. American Conservatory Theater (San Francisco) received a three-year, $600,000 grant from the Richard & Rhoda Goldman Fund to produce a season of new plays at the Zeum Theater. The James Irvine Foundation awarded $400,000 over four years to the Laguna Playhouse (Laguna Beach) to support an expanded repertoire and a communications program, and will give $200,000 over 27 months to Dell'Arte International (Blue Lake) to support a project that will increase opportunities for cultural participation in rural areas.

Action: None

Source: The Chronicle of Philanthropy, January 25, 2007

Piper Trust Awards Grants to Two Phoenix Theatres

The Virginia G. Piper Charitable Trust recently made two large grants to TCG member theatres in Phoenix, Arizona. The trust awarded $250,000 to the Arizona Theatre Company to create an endowment for general operating support. The trust also granted $237,500 to Phoenix Theatre to develop a repositioning and marketing strategy designed to increase attendance.

Action: None

Source: The Chronicle of Philanthropy, February 8, 2007

Source: Philanthropy News Digest, February 27, 2007

McKnight Foundation Awards Grants to Two Twin Cities Theatres

The McKnight Foundation recently made two large general operating support grants to TCG member theatres in the Twin Cities of Minneapolis and St. Paul, Minnesota. Penumbra Theatre Company was awarded $200,000 and the Playwrights' Center was given a grant of $140,000.

Action: None

Source: The Chronicle of Philanthropy, February 8, 2007

Dodge Foundation Awards Grants to Three New Jersey Theatres

The Geraldine R. Dodge Foundation recently awarded three large grants to TCG member theatres in New Jersey. The foundation made general operating support grants in the amount of $175,000 each to George Street Playhouse (New Brunswick, NJ) and the Shakespeare Theatre of New Jersey (Madison, NJ), and awarded a $135,000 grant to the McCarter Theatre Center (Princeton, NJ) for a program to develop new plays.

Action: None

Source: The Chronicle of Philanthropy, January 25, 2007

NEA Announces Challenge America Fast-Track Grants

The NEA announced grant awards totaling $1,360,000 through the Challenge America Reaching Every Community Fast-Track grant program. Bringing the arts to all Americans is a significant part of the NEA's mission and this program is integral to that effort. One hundred thirty-six grants of $10,000 each were awarded to primarily small and mid-sized organizations for projects that extend the reach of the arts to underserved populations—those whose opportunities to experience the arts are limited by geography, ethnicity, economics or disability.

Three TCG member theatres were among the recipients:

Action: Visit the NEA website to read a press release announcing the grants. A link to a complete list of grant recipients can be found in the press release.

MANAGEMENT & RESEARCH

New Biennial Report: The Audience for Touring Broadway

Every second year, the League of American Theatres and Producers undertakes a new chapter in its longitudinal tracking study of the audiences at nationally touring Broadway productions. The Audience for Touring Broadway is compiled to assist producers of Broadway tours by providing an in-depth profile of the changing habits and composition of their audiences. In the 2005-06 season, 17.1 million tickets were sold to Broadway series at over 200 theatres across North America.

Action: Visit the League of American Theatres and Producers website for more information or to order a copy of the report.

RESOURCES

Full House: Turning Data into Audiences

The Australia Council for the Arts recently released an updated edition of the 1993 book Boxing Clever; Getting the Most Out of the Box Office, which was described as "a manual on how to develop the box office beyond ticketing and use box office data for marketing." The new manual, Full House: Turning Data into Audiences, focuses on developing a more strategic relationship with customers, as opposed treating the box office as an inconvenient external service.

Action: Visit the ARTS Australia website for more information or to order a copy of the report. Click here to view a PDF sample of the book's first two chapters.

NEW TCG MEMBERS

Baltimore Shakespeare Festival

3900 Roland Ave
Baltimore, MD 21211
tel (410) 366-8594
fax (410) 366-8598
thebard@baltimoreshakespeare.org
www.baltimoreshakespeare.org
James Kinstle, Artistic Director
Dana Whipkey, Managing Director
Marilyn Powel, Board President

Elm Shakespeare Company

PO Box 206029
New Haven, CT 06520-6029
tel (203) 393-1436
fax (203) 393-1405
info@elmshakespeare.org
www.elmshakespeare.org
James Andreassi, Artistic Director
Margaret Andreassi, Managing Director
Cheever Tyler, Board President

TCG DEADLINES

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Information appearing in the TCG Bulletin may not be reprinted without permission.