New Artistic Leader Institute

About the Program:

The New Artistic Leader Institute’s goal was to help orient new and prospective artistic directors to the non-artistic aspects of leading a theatre. While there are professional training programs for theatre managers, there are few available resources to help new and prospective artistic leaders understand the full scope of responsibilities involved in running a theatre. Topics addressed included: audience development, community relations, personnel management, working with a board of directors, relationships with managing directors and financial management.

The meetings were open to first-time artistic directors who had been in their positions for no more than three years. In addition, we also invited associate artistic directors and resident directors who were interested in assuming the responsibilities of leading a theatre.

In 2004, TCG partnered with Dance/USA when offering the program.

Click here for an agenda.

Please email Emilya Cachapero with any questions about this program.


The New Artistic Leader Institute was generously funded by the National Endowment for the Arts and the Andrew W. Mellon Foundation.

Program Calendar:


August 7–10, 2004

Princeton, NJ
All training sessions were held at the McCarter Theatre Center.

NALI Faculty:
Steve Barberio, Artistic Director, Stages Theatre Company
Ben Cameron, Executive Director, Theatre Communications Group
Richard Corley, Artistic Director, Madison Repertory Theatre
Julie DiCarlo, Senior Vice President, Fleishman-Hillard
Anne Howden, Senior Consultant, LarsonAllen Public Service Group
Benjamin F. Kincannon, Senior Partner, Fleishman-Hillard
Verdery Roosevelt, Executive Director, Ballet Hispanico
Andrea Snyder, Executive Director, Dance/USA
Jeffrey Woodward, Managing Director, McCarter Theatre Center

Click here to view the 2004 New Artistic Leader Institute participant list.

July 12–14, 2002

Hedgesville, West Virginia
All training sessions were held at The Woods Resort and Conference Center.

NALI Faculty:
Jessica Andrews, Managing Director, Arizona Theatre Company
Ronnie Brooks, St. Paul, MN
Ben Cameron, Executive Director, Theatre Communications Group
Ed Herendeen, Producing Director, Contemporary American Theatre Festival
Catherine Irwin, Managing Director, Contemporary American Theatre Festival
Michael Ross, Managing Director, Center Stage
Donna Walker-Kuhne, Director of Marketing and Audience Development, The Public Theater/New York Shakespeare Festival

Click here to view the 2002 New Artistic Leader Institute participant list.

July 29–August 1, 2000

Ashland, OR
All training sessions were held at the Buckhorn Springs Resort.

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