New Generations Program

Objective#2: Future Audiences


Future Audiences: Round 11 Recipients


The Foundry Theatre (New York, NY) will develop and utilize new media in an innovative program that deepens their community building with the low-income families of NYC's social justice sector.

New Paradise Laboratories (Philadelphia, PA) will construct a fully-realized, sustainable online performance platform that engages their audiences -- both live and online -- through audience-interactive performance, discussion, and artistic discovery.

The Theater Offensive (Boston, MA) will increase and diversify the use of technology and social media to engage LGBT audiences ages 14-29 from three target Boston neighborhoods.

Woolly Mammoth Theatre Company (Washington, DC) will technologically enhance their lobby in order to connect with, cultivate, and, ultimately, build the next generation of theatre audiences.

Youth Speaks (San Francisco, CA) will explore how to better utilize the online and mobile world as an artistic classroom and as a stage for theatre work and the spoken word.

Future Audiences: Round 10 Recipients


Barrington Stage Company (Pittsfield, MA) will enhance and broaden new media strategies through Barrington Stage 2.0, a technology initiative that creates unique structures to cultivate and partner with young audiences.

Deaf West Theatre (North Hollywood, CA) will invest in state of the art captioning technology to enhance service to deaf audiences and improve interactivity with patrons through the Internet.

HERE (New York, NY) will further develop HERE: On Demand, an aggregated online and onsite program that deepens HERE’s engagement between artists and audiences by offering new and radical participatory experiences. They will also produce MADE HERE, an online video series on performing artists making life and art in NYC.

Mixed Blood Theatre Company (Minneapolis, MN) will work with consultants/advisors and playwright Ken LaZebnik to expand Mixed Blood’s engagement of communities around autism, including a broader range of people on the autism spectrum, by gaining invited access to the online autism community.

Tectonic Theater Project (New York, NY) will add new features and expand the functionality of their ‘Laramie Project Online Community’ to deepen engagement with young LGBT audiences and their allies, as well as creating a support system for artists involved in current productions of The Laramie Project and The Laramie Project: Ten Years Later.

Read the New Generations Program Round Ten Recipients press release (PDF).

Future Audiences: Round 9 Recipients


Alabama Shakespeare Festival (Montgomery, AL) will expand its Southern Writers’ Project (SWP) to continue attracting culturally diverse audiences.

American Repertory Theatre Company (Cambridge, MA) will expand the boundaries of theatre, exploring the best texts from across cultures and ages. 

Bedlam Theatre (Minneapolis, MN) will increase support and further evolve its social and community programming, a decade-old and continuingly effective approach for building new, young audiences.

Epic Theatre Ensemble (New York, NY) will enhance and expand its Gateway program: free mobile theatrical productions designed to attract, engage, and enfranchise young and culturally specific, first-time theatre-goers.

HartBeat Ensemble (Hartford, CT) will fully fund a community liaison position to effectively develop new audiences from the diverse communities in Greater Hartford.

Imagination Stage (Bethesda, MD) will expand programming that engages children ages 2-4.  In addition to mainstage productions and storytelling, ISI will create intimate, participatory plays and installations for this age group.

Junebug Productions (New Orleans, LA) will cultivate New Orleans audiences of emerging artists and youth primarily in the African American community by expanding the Free Southern Theater Institute (FSTI) mentorship program that offers training in developing ensemble theater productions for social change.

Oregon Shakespeare Festival (Ashland, OR) will build on emerging connections with Latino audiences through Spanish-captioned performances, bilingual events, audience services and focus groups that deepen the impact of 2008’s Festival Latino.

San Diego Repertory Theatre (San Diego, CA) will dramatically strengthen community partnerships which engage young and culturally diverse audiences from National City and other communities through open rehearsals and expanded “Surround Events.”

Syracuse Stage (Syracuse, NY) will partner with local organizations to present a series of pre and post-performance events for every play; creation of exhibits and events related to our plays; tour BACKSTORY productions to civic organizations; expand its web-based outreach and enrichment.

Teatro SEA (New York, NY) will focus on expanding a/d strategies to coincide with the expansion of its new theatre/facilities by incorporating the expertise of professionals/consultants.

Ten Thousand Things Theater (Minneapolis, MN) will add five performances for each of the three shows toured per season: two of the five performances will be to rural Minnesota; and the other three performances will be for its urban audiences.

viBe Theater Experience (New York, NY) will increase the number and engagement level of urban teenage audiences at its productions by expanding its performance runs, and by conducting pre-performance playmaking workshops at schools and community organizations.

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